by Amy Kingsford | Jan 23, 2018 | Composition, Feature, Ideas Spurred by Design
Your scrapbook page canvas is usually a square (12″ by 12″) or a vertical rectangle (8.5″ x 11″) or, in the case of a two-page design, a landscape rectangle (24″x12″ or 17″ x 11″). That canvas defines the space within...
by Amy Kingsford | Nov 28, 2017 | Composition, Design Principles, Feature
Including contrasts–clear visual differences between elements–on your scrapbook page is a great way to create emphasis and hierarchies. You can cue the viewer to understand what is most important and next most important, and next after that. Not only that...
by Amy Kingsford | Nov 21, 2017 | Color, Feature, Ideas from Current Trends
Pairing black and white with pastels is a currently popular color scheme in interior design, fashion, and even scrapbook page supplies. This color scheme can give your page a clean yet playful tone. See here how our creative team has used black and white and pastels...
by Amy Kingsford | Oct 31, 2017 | Design Elements, Design Your Story, Feature, Ideas via Product & Technique
The best scrapbook page stories reveal characters, setting, plot and theme. In this piece we’re focusing on character and showing you how to use select tools–color, image and type–to put character front and center on your page. [hr] Nicole Mackin...
by Amy Kingsford | Sep 26, 2017 | Composition, Feature, Ideas from Current Trends, Layout Design
Flatlay Photography is trending in social media and graphic design right now. This type of photography captures a collection of carefully curated and placed items and is often used to tell a brand’s story. This week, our Creative Team is using flatlay...
by Amy Kingsford | Sep 19, 2017 | Composition, Design Elements, Feature, Ideas Spurred by Design
The Gestalt principle of continuance states that once the human eye starts following a line or path on the page, it will keep going until an object stops it or the line ends. A line can be a literal line (like a drip of ink or a line of stitching), or it can be an...